There’s no getting away from it, AI is here to stay. Although we’re still finding our way with just how the technology will impact our lives, the advantages with TVs are clear to see… and hear and experience.
Built into the TV’s central processors, AI tech enhances not just the picture but also the sound and the Smart TV functionality. Let’s break down what AI can do for your TV.
Picture
On a basic level, AI has been used in TVs to reduce picture ‘noise’ and improve motion smoothness for some years now. The latest systems have become ever more advanced, with AI picture calibration that can improve the resolution, colour depth and clarity, all in real time. AI has also made upscaling content a much smoother process. Again working in real-time, the technology seamlessly upscales older movies and TV for a modern day freshness that’s hard to beat.
Sound
When it comes to audio, AI is just as effective. AI systems use object remastering for improved clarity and separation of sound. AI can also seamlessly upscale sound for not just purer sonics but also for an increased number of channels. If you’ve always wanted your classic pre-surround sound movies to be more immersive, AI can help. Pair your TV with a soundbar from the same brand, and it’s AI that let’s the two sync to perfection, with the sound effortlessly flowing between the devices.
Smarts
Deep AI integration into Smart TV brings about a number of benefits. These include faster and more intuitive searching and more relevant programme suggestions. Built-in AI devices such as Microsoft Copilot can not just track down the content you want but provide a hive of information about it too. Finally, an increasing number of TVs feature AI in their artwork displays, with AI-generated works dramatically increasing the wallpaper options available.
While you might not be aware of AI in your TV, that’s precisely the point. It works quietly in the background, giving you better images, sound and functionality, fuss-free. Check out our range of TVs on our website now.
For more information on AI-enhanced TV features, please visit your local Richer Sounds store, or give our Telesales team a ring for some friendly, expert advice.




